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Wednesday, February 25
 

2:00pm

#WeAllGrow Pre-Treat, brought to you by YOUTUBE
Limited Capacity full

We have joined forces with YouTube to put together a half-day, pre-treat event at the state of the art YouTube Space in Los Angeles. The #WeAllGrow Pre-Treat, brought to you by YouTube, is a special event offered only to registered attendees (Influencer or Speaker pass only) of #WeAllGrow Summit 2015.

The event will feature a tour of their facilities, sessions with Google, YouTube experts and well-known YouTubers, as well as one of their famous happy hours to bask in the California sunset.

By invitation only. Invitations have been sent out and all 40 attendees have been notified. 


Speakers
avatar for Dulce Candy

Dulce Candy

Dulce Candy is one of the top beauty & fashion influencers in the YouTube space with over 2.1 million subscribers and 288 million views across her two channels. In addition to joining our All-Star YouTube panel, Dulce Candy will be sharing her top beauty tips and tricks at Neutrogena’s Social Media Sanctuary throughout the #WeAllGrow Summit. As a young wife, mother and army vet, Dulce is a role model for an up-and-coming generation... Read More →
avatar for Alba Garcia

Alba Garcia

Alba Garcia is SunKissAlba, a Latina bi-lingual, beauty vlogger with nearly half a million subscribers. Alba’s YouTube channel takes a natural approach to beauty, hair and health while staying on-trend and inspiring her viewers. While she wasn’t always on the natural route, Alba began to attract a large audience through documenting her journey back to natural, curly hair with proper care and styling without using any heat... Read More →
avatar for Maiah Ocando

Maiah Ocando

Maiah is an explosive talent and rising superstar of the digital world who has conquered the Internet with her fresh and fiery insights on fashion and beauty.  Her tireless energy, sharp sense of humor, and pop sensibility has quickly made her one of the most sought after Latin social influencers today and the new favorite of TV networks. Her premium produced, tightly packaged videos reveal inside industry secrets that celebrities... Read More →
avatar for Daniela Ramirez

Daniela Ramirez

Daniela Ramirez, originally from Caracas, Venezuela, is a personal style influencer based in Miami. She studied Marketing and Fashion Merchandising and is currently getting a masters degree in Design and Media Management. Daniela started blogging in 2009 but opened her bilingual blog Nany’s Klozet in 2011. Her mission is to inspire women to express who they are and who they want to be through fashion and style.



Wednesday February 25, 2015 2:00pm - 7:00pm
YouTube Space LA
 
Thursday, February 26
 

9:00am

#WeAllGrow L.A. Field Trips

Our mission for #WeAllGrow Summit 2015 is to cultivate an environment that nurtures progress and growth. And while the summit is packed with expert sessions and networking opportunities galore, we know that for a seed to blossom, it needs sun. In this spirit, we've arranged for 4 unique experiences that gets our attendees outside to explore the beauty and diversity of L.A.

Happening on Thursday, February 26th from 10am to 5pm (depending on each itinerary), we've worked closely with each field trip sponsor to make sure each experience is valuable for our groups of 15 to 25 influencers. We hope you become inspired by the nuances of L.A., connect with fellow influencers, as well as the sponsors making the field trips happen and, perhaps even find a few gems to share with your readers.

Sign up for one of the following field trips: 

1) Car Free LA with the Los Angeles Tourism & Convention Board
2) Going Green + Fun Under the Sun with Neutrogena
3) From Dinosaurs and Gems to Popular Art, Capture Your World at the Natural History Museum of Los Angeles County (NHM)
4) Vive Mejor Presents an Inside Look into Google



Thursday February 26, 2015 9:00am - 5:00pm
TBA

1:00pm

Registration + Hospitality, brought to you by NEUTROGENA
Welcome! Pick up your conference essentials upon registering, brought to you by NEUTROGENA.


Thursday February 26, 2015 1:00pm - 6:00pm
Ten Grand Ballroom Foyer The LINE Hotel

6:00pm

Welcome Cocktail Reception, brought to you by VIVE MEJOR
Kick off what's sure to be an amazing weekend in true LA style at a Cocktail Reception brought to you by VIVE MEJOR.


Thursday February 26, 2015 6:00pm - 8:00pm
Pool Deck The LINE Hotel
 
Friday, February 27
 

7:00am

Kundalini Yoga + Meditation with Cristy Marrero
***SIGN UP WAS FIRST COME, FIRST SERVE AND WAS SENT VIA EMAIL. THOSE SELECTED HAVE ALREADY BEEN NOTIFIED***

Said to be the most comprehensive of yoga traditions, share in meditation, mantra and early morning Kundalini Yoga techniques as you center your body and mind on growth and possibilities.

Yogis will receive a yoga mat courtesy of GAIAM.


Keynote Speakers
avatar for Cristy Marrero

Cristy Marrero

As the Editor-in-Chief of Siempre Mujer magazine, published by Meredith Corp., Cristy Marrero is the youngest Latina in the U.S. to assume that position. Launched in 2005, Siempre Mujer is the only magazine written for, by and about the modern U.S. Hispanic woman who is actualizing her goal of success. With fresh, authentic and inspiring content, Siempre Mujer has become one of the leading Spanish language women’s magazines reaching 1.7... Read More →



Friday February 27, 2015 7:00am - 8:00am
Studio 6-A The LINE Hotel

8:00am

Breakfast
Friday February 27, 2015 8:00am - 8:45am
Shatto Ballroom The LINE Hotel

8:00am

Registration + Hospitality, brought to you by NEUTROGENA
Welcome! Pick up your conference essentials upon registering, brought to you by NEUTROGENA.


Friday February 27, 2015 8:00am - 6:00pm
Ten Grand Ballroom Foyer The LINE Hotel

8:45am

Break
Meet, mingle and grow with fellow attendees and sponsors.

Friday February 27, 2015 8:45am - 9:00am
Expo Hall + Suites The LINE Hotel

9:00am

"A Celebration of Growth" Opening Keynotes -- Cristy Marrero and Natalie Boden

At the first #WeAllGrow Summit, we wish to honor your growth - your work ethic and tenacity to thrive - with two inspiring keynote presentations from Latinas who understand how to hone creative power to catapult personal and professional success.

From becoming the youngest Latina in leadership and editorial roles to balancing motherhood and a million dollar business, these opening keynote speakers dare #WeAllGrow attendees to grow. Whether in business or personal ambitions, we celebrate you. Because when you grow, we all grow.

Balance Your Creative Energy (At Last!) with Cristy Marrero

During her keynote, Cristy hopes to inspire #WeAllGrow attendees to set free the creative animal that dwells within them by understanding that a “creative block” is a symptom rather than a constant. Following Yogi Bhajan’s—master of Kundalini Yoga— premise, Cristy will share the 7 basics steps to achieve happiness and creative balance, while sharing her personal walk through self-exploration and healing.

Say Yes to Growth: How One Latina Mom Built a Multi-Million Dollar Business with Natalie Boden

During her keynote presentation, Natalie hopes to inspire #WeAllGrow attendees to say yes to growth by understanding the creative and practical elements that impact your brand.

By celebrating how one Latina mom dared to build a multi-million dollar business centered on the culture and language of her childhood, Natalie will uncover the methodology of developing landmark campaigns and how those principles universally apply to your brand’s potential to grow beyond your wildest dreams. From one Latina mom and business woman to the next, Natalie hopes to inspire you to actualize your own growth by daring to say yes.


Keynote Speakers
avatar for Cristy Marrero

Cristy Marrero

As the Editor-in-Chief of Siempre Mujer magazine, published by Meredith Corp., Cristy Marrero is the youngest Latina in the U.S. to assume that position. Launched in 2005, Siempre Mujer is the only magazine written for, by and about the modern U.S. Hispanic woman who is actualizing her goal of success. With fresh, authentic and inspiring content, Siempre Mujer has become one of the leading Spanish language women’s magazines reaching 1.7... Read More →
avatar for Natalie Boden

Natalie Boden

Natalie Boden is managing director and founder of BodenPR. With a deep understanding of the U.S Hispanic market, BodenPR has developed and rolled out campaigns for companies such as AT&T, Target, MCDonald’s and Delta Dental. Featured recently in PR Week’s “Top 40 under 40” 2014 annual list, Natalie Boden has succeeded in positioning BodenPR as one of the fastest growing Hispanic PR and social media agencies... Read More →


Friday February 27, 2015 9:00am - 10:00am
Ten Grand Ballroom The LINE Hotel

10:00am

Keynote Panel: Bringing the Social to Media
Lights, camera and listen as these super Latinas share the action plans that transitioned their careers from traditional media to the digital world. Hear how they weave their on-air skillsets to build social engagement and community to virtual platforms. From hosting their own shows to leading international publications, this Keynote panel is reaching beyond the capacity of traditional media to meet the needs of their followers, become entrepreneurs and fulfill personal dreams. They're stories are full of hope, opportunity and the courage to move forward into the online space. You won't want to miss these power Latinas discuss their methods of bringing social to media.

Moderators
avatar for Alicia Ybarbo

Alicia Ybarbo

Alicia Ybarbo is a five time Emmy Award-winning television producer and New York Times bestselling author. A producer at NBC’s Today Show for more than 14 years, Alicia has worked on topics spanning from lifestyle to breaking news and currently focuses her ideas on the 9am and 10am hours. She became an accomplished author in 2009 with her first book, “Today’s Moms: Essentials for Surviving Baby’s First Year,” (Harper Collins). Her... Read More →

Speakers
avatar for Marinés Duarte

Marinés Duarte

Marinés, a bilingual and bicultural mother of four, is a family & lifestyle expert for Univision, co-founder of M4 Media Group, and founder of En Tus Zapatos, a content platform for today’s women. Her blog focuses on how to carry out one of the biggest challenges of modern women’s lives: being moms and professionals, all while looking and feeling good. Marines’ extensive background in editorial includes her role as... Read More →
avatar for Alexys Gabrielle

Alexys Gabrielle

Alexys Gabrielle is a broadcast journalist, television host, and social media influencer. Her passion for storytelling led her to begin her career as a reporter in local news while earning a degree in Broadcast Journalism at the University of Florida. During that same time she began creating funny viral videos on Vine. Gabrielle has combined her love for the two mediums with a career in entertainment hosting. She currently lives in Los Angeles... Read More →
avatar for Jeannette Kaplun

Jeannette Kaplun

An award-winning journalist and TV personality, Jeannette Kaplun has successfully managed to forge a multimedia career in both English and Spanish as a lifestyle expert and internationally recognized parenting writer. Born in El Paso, Texas and raised in Chile, Jeannette’s the founder of bilingual platform Hispana Global, where she shares tips about parenting, travel, social good and more. She lives in Miami with her husband and two... Read More →
avatar for Andrea Minski

Andrea Minski

Journalist, TV host, founder of Mujer Balance and President of Palosanto MeDIA, Andrea is a lifestyle expert making frequent guest appearances on Spanish and English-language TV shows to talk about work-life balance and offer at-home exercise tips, beauty hacks and fashion advice. As seen on Univision, Telemundo, NBC, WPLG and featured in People en Español and Women’s Health Magazine, Mujer Balance is a one-stop resource and... Read More →
avatar for Gaby Natale

Gaby Natale

Gaby Natale is an entrepreneur, media personality and celebrity blogger. She is the host of SuperLatina, the six-time EMMY-nominated syndicated TV talk show that airs nationally through Vme TV network. Gaby Natale is one of the few women in the entertainment industry who owns not only the rights to her TV show, but also a television studio. She’s also President of AganarMedia, a content development and grassroots marketing company with a... Read More →
avatar for Kika Rocha

Kika Rocha

Former fashion and beauty director of People en Españoland first-ever Hispanic beauty & fashion editor featured twice in Women’s Wear Daily since 2011. For the past nine years, Kika has been a red carpet TV personality for award shows such as the Latin GRAMMY, Premios lo Nuestro,Premios Juventud, Premios Billboard Latinos and Premios El Soberano. Fashion, Beauty & Style... Read More →


Friday February 27, 2015 10:00am - 11:00am
Ten Grand Ballroom The LINE Hotel

11:00am

Media Connections Roundtables, presented by TapInfluence
What does LA bring to the table like no other place can? The Media! Bring your a-game and elevator pitch for this fast-paced event as you work a room full of members of the media - both on-air and print. Don't be shy! Come ready to meet, greet and impress during our Media Connections Roundtables.

1. latinamom.me with Maura Hernández

2. Baby Center en español with Isidra Mencos

3. Siempre Mujer with Nicole Caro, Fashion and Beauty Editor

4. Ser Padres with Kendra Bradley, Promotions Director

5. MiTú Networks with Jesús Chavez, Senior VP Creator Network

6. NGL Media with David Chitel, CEO and Founder

7. ChicaFresh.com with Trilce Ortiz, Senior Digital Editor

8. TapInfluence with Holly Hamann, Co-Founder and COO

9. CafeMom with Mariela Rosario, Managing Editor

10. Univision tlnovelas with Ariela Nerubay, General Manager 


Friday February 27, 2015 11:00am - 12:00pm
Ten Grand Ballroom The LINE Hotel

12:00pm

Suites Snack + Connect
Visit the Connection Suites for snacks and networking.

domain.me: Suite 8A (8th floor)

Neutrogena: Suite 1122

Crest: Suite 1205

Pine-Sol: Suite 1211

Andrea: Suite 1219
 

Friday February 27, 2015 12:00pm - 12:45pm
Expo Hall + Suites The LINE Hotel

12:45pm

Keynote Lunch, presented by NEUTROGENA
Keynote Speakers
avatar for Michelle Freyre

Michelle Freyre

General Manager, Neutrogena
#WeAllGrow is honored to welcome Michelle Freyre, General Manager of Neutrogena, to the inaugural #WeAllGrow Summit. Michelle will deliver a key note speech at our event, and participate in a Q&A session with our very own Latina in business, Ana Flores. Michelle Freyre will speak to WAG attendees about her experience as a Latina in a leadership role at a leading skincare and beauty company within the Johnson & Johnson family of... Read More →



Friday February 27, 2015 12:45pm - 2:15pm
Ten Grand Ballroom The LINE Hotel

2:15pm

Suites Snack + Connect
Visit the Connection Suites for snacks and networking.

domain.me:  Suite 8A (8th floor)

Neutrogena:  Suite 1122

Crest:  Suite 1205

Pine-Sol:  Suite 1211

Friday February 27, 2015 2:15pm - 2:45pm
Expo Hall + Suites The LINE Hotel

2:45pm

Get Vlogging Ahora: Pro Video Tips for All Levels
Our panel guests know a secret: if you're not doing video, you're missing out! These days, an audience is looking to get to know a social media influencer even better than before. A blog post is great, but being able to see and hear you creates authentic readership. Come hear our panel's expert tips on how to develop your video style, tricks that create an engaged audience, and advice equipment and editing software.

Speakers
avatar for Daily Baez

Daily Baez

Daily Baez is an entrepreneur, freelance writer, and creator of Dailycurlz.com, a bilingual lifestyle blog that promotes the beauty of being unique and different. Daily also has a Spanish-language YouTube channel where she shares her journey to healthy and natural living. Daily also sells her product–Dailycurlz Oil Mix–on her blog. She manages her entrepreneur and freelance life with her two daughters, who contribute and help in the... Read More →
avatar for Pattie Cordova

Pattie Cordova

Pattie Cordova is an entrepreneur, professional blogger and founder of livingmividaloca.com, a Latina lifestyle blog where the chicana life is weaved throughout the posts. Pattie also has a YouTube channel where you’ll find everything from recipes to how-to videos to videos made by her kid vloggers. Pattie is a regular contributor to latinamom.me, recently contributed to Teen Vogue and, if you have kids, chances are that you’ve seen... Read More →
avatar for Cindy Limón

Cindy Limón

Cindy is the fashion and lifestyle blogger behind cindylimon.com She was born in Los Angeles and raised in Mexico. Cindy is a nurse & professional makeup artist with a passion to always help others. Years ago, she was a model and worked in runways and photoshoots. She was always passionate about fashion and beauty, so she launched her own YouYube channel as a hobby. Cindy soon reached over 250,000 followers with millions of views on her... Read More →
avatar for Roxy Limón

Roxy Limón

Roxy Limón is the creator of the All Things Roxy blog and the RoxyLimon YouTube channel where she provides fashion and beauty tips. Her popular weekly uploads include How To Style, Lookbooks, hauls and more. | Roxy majored in fashion design at the Fashion Institute of Design and Merchandise (FIDM) in Los Angeles and has interned for major showrooms, assisted during Project Las Vegas and Market L.A., as well as coordinated fashion shows for... Read More →


Friday February 27, 2015 2:45pm - 4:15pm
Ten Grand Ballroom 1 The LINE Hotel

2:45pm

What's the Deal: The Secrets of Successful Review and Deal Blogs
So, what's the deal? How do successful product review and daily deal blogs become the powerhouse enterprises that they are? With massive mailing lists, multiple posts a day and constant flow of information, it's certainly not by accident. But for the most successful Review and Deal Bloggers, learning to intertwine voice and personality has been the illusive art. Get ready to catch some amazing information as our panel of Review and Deal Bloggers share their secrets of success.

Speakers
avatar for Michelle Cantu

Michelle Cantu

Michelle Cantu is the blog owner of “A Thrifty Diva Surviving Mommyhood,” which focuses on her love for having it all (from the clearance rack) and using her voice to inspire women to embrace who they are now.
avatar for Brenda Cisneros

Brenda Cisneros

Brenda Cisneros reaches Latinas across the country through her Spanish-language lifestyle blog Mejorando Mi Hogar. Since 2009 she reviews leading brand products and constantly blogs about different topics, including food, travel, tech, DIY and more. She was named a Top Bloguera by LATISM in 2012, 2013 and 2014. Brenda was born and raised in Mexico and currently lives in Texas with her husband and three bicultural children.
avatar for Denisse  Icaza

Denisse Icaza

Denisse Icaza is a respected influencer in the Hispanic community, founder of Ahorros para mamá and mother of four. In her award-winning blog, you will find frugal tips, her favorite products, deals and budget-friendly recipes. | | She has been featured as an on-air lifestyle expert in Univision, NBC and Telemundo. In 2013, she was named Best Bilingual Blogger by LATISM, and Best Latina Vlogger in 2012. | | Her newest projects include... Read More →
avatar for Divina Rodriguez

Divina Rodriguez

Divina Rodriguez is an award-winning marketing professional with over 10 years of experience where she has brought in billions in new business. | She holds a Masters in Communication and is president of Brillante Media, LLC, new media consulting firm that leverages the best in digital for return on investments. In addition to Brillante Media, Divina is co-founder of DancingHotdogs.com,a popular bilingual entertainment site and unlocking the... Read More →


Friday February 27, 2015 2:45pm - 4:15pm
Ten Grand Ballroom 3 The LINE Hotel

2:45pm

La Comida: Styling + Photography Workshop
What's the difference between a great recipe and an okay recipe? According to the food bloggers leading this anticipated workshop, it's all about the photography. Learn to capture your readers attention by creating drool worthy images that make them want to click, pin and recreate it. They'll discuss and demonstrate the elements of a beautifully styled shot, plus expert tips on photography specific to food.

Speakers
avatar for Clara Gonzalez

Clara Gonzalez

For the last 13 years, hundreds of thousands of people have known Clara Gonzales as “Aunt Clara,” the face, camera and voice behind Aunt Clara’s Kitchen, the award-nominated and award-winning food blog. Clara’s life in Punta Cana, Dominican Republic is reflected in pictures full of vibrant, realistic colors, and recipes that embrace the flavors of the Caribbean. Her photos, articles and recipes have appeared in magazines... Read More →
avatar for Meseidy Rivera

Meseidy Rivera

Meseidy Rivera is a wife, dog mom of three, landlocked Puerto Rican, and graduate of Platt College Culinary Arts Institute. She has worked as a chef, recipe developer, caterer, and food stylist for brands like Land O’ Lakes, Bush’s Baked Beans, and Food Network’s The Pioneer Woman. | | You can find from-scratch recipes, cooking techniques, and DIY tips on her website The Noshery.
avatar for Ericka Sánchez

Ericka Sánchez

Ericka Sánchez is a professional recipe developer, tester, food stylist and creator of the bilingual blog Nibbles and Feasts. Ericka has styled food photography for Nestlé, Hunt’s, Maseca, and Cacique, among others, and has assisted the White on Rice couple, Todd Porter and Diane Cu, on various commercial food shoots. Ericka is a contributing writer for Que Rica Vida, Momtastic and latinamom.me and has been featured in... Read More →


Friday February 27, 2015 2:45pm - 4:15pm
Studio 6-A The LINE Hotel

2:45pm

The Power of the Media Kit
You're ready to pitch, but are you ready to make a great first impression? The media kit is your answer! In this workshop, learn to showcase your best work, highlight your accomplishments and land the next campaign with your favorite brand by harnessing the power of the media kit.

Speakers
avatar for Heidi Nazarudin

Heidi Nazarudin

Heidi Nazarudin is a former high-flying international investment banker and CEO of a Nasdaq-listed company who wanted a career change and eventually launched a style blog in 2013. The blog has grown by leaps and bounds (Over 300K Unique Monthly Pageviews) and since then, she has also founded Bloggerbabes.com, a company dedicated to help other bloggers to take their blog to the next level – whatever that may be.


Friday February 27, 2015 2:45pm - 4:15pm
Ten Grand Ballroom 2 The LINE Hotel

4:00pm

Networking Break
Meet, mingle and grow with fellow attendees and sponsors.

Friday February 27, 2015 4:00pm - 4:15pm
Expo Hall + Suites The LINE Hotel

4:15pm

From Food Blog to Cookbook
Take your passion for culinary expression from computer screen to the glossy pages of your very own cookbook. Not ony is publishing the coveted cookbook possible, these award-winning Latina food bloggers (and cookbook authors!) make serving publishing dreams look easy. Come learn their tried and true steps, tricks and action plans for taking recipes from online screen to glossy page and that much closer to your readers' cocina!

Speakers
avatar for Morena Escardó

Morena Escardó

Morena Escardó is a health and wellness coach and writer. She is the author of Detox Juicing: 3-Day, 7-Day, and 14-Day Cleanses for Your Health and Wellbeing, The Peruvian Kitchen, and The Everything Peruvian Cookbook. In her blog, PeruDelights.com, she focuses on the health aspects of her country’s food, including superfoods, and vegetarian, vegan, and gluten-free versions of Peruvian staples. She also writes the Spanish-language... Read More →
avatar for Pilar Hernandez

Pilar Hernandez

Pilar Hernandez is a former Chilean physician who moved to Houston, TX in 2003 and discovered her true passion: South American cooking and baking. She started her bilingual food blog, En mi cocina hoy, in 2008. Pilar is now a Top 100 Latina blogger, food writer for Baby Center en Español Blog, and cookbook author of “Comer rico: Del blog a la mesa” published in August 2014. She also manages a community of 50 food blogs... Read More →
avatar for Yvette Marquez-Sharpnack

Yvette Marquez-Sharpnack

Yvette Marquez-Sharpnack is the author of the award winning site, MuyBuenoCookbook.com. The blog began as a journey of writing a cookbook and has evolved into a place where she develops Latin inspired recipes, including those that pay homage to her Mexican heritage. Her first cookbook, Muy Bueno: Three Generations of Authentic Mexican Flavor was published in 2012. Her newest projects include growing her YouTube channel and her second book Latin... Read More →
avatar for Vianney Rodriguez

Vianney Rodriguez

Vianney Rodriguez is the founder and recipe developer for Sweet Life. Her food blog has been recognized as Latism’s 2012 Best Latina Food Blogger, one of NBC Latino Food Blogs We Love and Mama Latina’s 12 Best Latin Food Blogs. Vianney has been featured on Huffington Post, Yahoo Shine, Latina Magazine, Glamour, Fox News Latino, CNN and recognized as one of Woman’s Day favorite Latina Bloggers. She is the co-author of Latin Twist... Read More →


Friday February 27, 2015 4:15pm - 5:30pm
Studio 6-A The LINE Hotel

4:15pm

The Art of Instagram + Vine
Do you utilize Instagram to support your social media presence? From branding to visibility, learn how to create seamless storylines that act as extensions of your blog while engaging in authentic connections.

Speakers
avatar for Ismerai + Annette

Ismerai + Annette

Ismerai + Annette are the sibling duo behind LoveLuxeCo, a lifestyle blog centered in the heart of the Silicon Valley. Ismerai + Annette keep you posted on the latest trends and products, including everything from fashion, beauty, kids, DIY and events. Each post is meant to inspire you to live a life full of love and quality.
avatar for Maya Murillo

Maya Murillo

Maya Murillo is celebrating five years of her blog MayaInTheMoment.com. At age 16, she started sharing crafts, comedy and her ukulele love songs. Tweens, teens and millennials span Maya’s 98K+ social media following. She is most active on Vine and YouTube and is known for her 6 second Vines and custom love songs that landed her on several national news outlets. Maya is currently a 21-year-old Latina college student in Phoenix, Arizona... Read More →
avatar for Angie Ramirez

Angie Ramirez

Angie is a 27-year-old stay-at-home Latina mom blogger living in sunny Southern California with the love of her life, Victor, and their 4-year-old daughter and 1-year-old son. Angie’s blog Little Inspiration was created as a personal and craft blog. It’s meant to capture motherhood and to be a place to share her ideas, all inspired by her baby girl — her “little inspiration.” Angie creates content about easy DIY... Read More →
avatar for Daniela Ramirez

Daniela Ramirez

Daniela Ramirez, originally from Caracas, Venezuela, is a personal style influencer based in Miami. She studied Marketing and Fashion Merchandising and is currently getting a masters degree in Design and Media Management. Daniela started blogging in 2009 but opened her bilingual blog Nany’s Klozet in 2011. Her mission is to inspire women to express who they are and who they want to be through fashion and style.


Friday February 27, 2015 4:15pm - 5:30pm
Ten Grand Ballroom 1 The LINE Hotel

4:15pm

Trade Secrets to Leveraging Virtual Influence to On-Air and Print
Think of your blog as the gateway to your dreams... do you want to be on television? Have your own show, become a print model, be known as a niche expert called for on-air commentary? Their social media influence is only one piece of the puzzle for the members of this panel. Come hear how these women have leveraged their virtual brands for on-air and print opportunities.

Speakers
avatar for Bren Herrerra

Bren Herrerra

Bren is a an award-winning chef, lifestyle expert and TV personality with a passion for traveling the world. Her cooking and food, particularly her avid use of the pressure cooker and her extensive flan portfolio, have garnered the attention of Emeril Lagasse, Rick Bayless and the world's most celebrated chef, Joel Robuchon, among others. | | Her blog, Flanboyant Eats, documents her life in the kitchen & around the world, while B So Chic... Read More →
avatar for Jeannette Kaplun

Jeannette Kaplun

An award-winning journalist and TV personality, Jeannette Kaplun has successfully managed to forge a multimedia career in both English and Spanish as a lifestyle expert and internationally recognized parenting writer. Born in El Paso, Texas and raised in Chile, Jeannette’s the founder of bilingual platform Hispana Global, where she shares tips about parenting, travel, social good and more. She lives in Miami with her husband and two... Read More →
avatar for Mercedes Sánchez

Mercedes Sánchez

Mercedes Sánchez is a style and beauty expert, spokesperson, and the founder of BeChicMag.com — a lifestyle blog covering fashion, beauty, and travel. She shares her expertise on local and national shows such as BET’s 106 & Park, Despierta America, Un Nuevo Dia, and on networks like NPR, NBC, CBS, Telemundo, and Univision. Mercedes is a native New Yorker living in Manhattan with a background in print, broadcast... Read More →


Friday February 27, 2015 4:15pm - 5:30pm
Ten Grand Ballroom 2 The LINE Hotel

4:15pm

Will Write for Work: Master the Skills Required to Write for Publication
Whether you're looking to start a freelance career with online publications, write a blog post that inspires your readers or simply improve your craft, good writing is the answer. Show up to this hands-on workshop with your best (or worst!) blog posts. Don't be shy. Our expert workshop leaders have years of copy-editing experience and are ready to elevate your business. We'll analyze, edit and improve your posts so you can create good copy every time.

Speakers
avatar for Maura Wall Hernandez

Maura Wall Hernandez

Maura Wall Hernandez is the Los Angeles-based editor of latinamom.me, a lifestyle and parenting site for Latina moms, and author of the award-winning food and travel blog, The Other Side of The Tortilla. As a journalist, Maura has diverse experience working in business and lifestyle magazines, newspaper and online media. She holds a master’s degree in journalism and has spoken at local and national-level conferences on the topics of... Read More →
avatar for Lorraine C. Ladish

Lorraine C. Ladish

Lorraine C. Ladish is the founder of VivaFifty.com, a bilingual and multicultural website that celebrates being 50+. She is also the author of 17 books, a writer, blogger and editor. Lorraine is the former Editor-in-Chief of Mamiverse.com, an award-winning online hub for moms. She has contributed to LatinaMom.me, People en Español, NBC Latino, Babycenter, cafe mom and Redbook, among others and is an independent commentator on CNNe. She... Read More →


Friday February 27, 2015 4:15pm - 5:30pm
Ten Grand Ballroom 3 The LINE Hotel

7:00pm

Discover Los Angeles On Your Own
Grab a friend and explore the town. Check the #WeAllGrow website for recommendations. (Post coming soon!)

Friday February 27, 2015 7:00pm - 10:00pm
TBA
 
Saturday, February 28
 

6:30am

Breakfast in Bed, brought to you by Latina Bloggers Connect
Stay in bed a little longer while enjoying breakfast in your LINE hotel room, brought to you by Latina Bloggers Connect. You'll need your energy for the exciting day to come!

Saturday February 28, 2015 6:30am - 8:30am
TBA

8:00am

Registration + Hospitality, brought to you by NEUTROGENA
Welcome! Pick up your conference essentials upon registering, brought to you by NEUTROGENA.


Saturday February 28, 2015 8:00am - 1:00pm
Ten Grand Ballroom Foyer The LINE Hotel

8:45am

Morning Keynote: Women Empowered, presented by Pine-Sol
Women Supporting Women: The Importance of Mentorship and Brand Partnerships

During her keynote presentation, Shelly hopes to inspire #WeAllGrow attendees to recognize the importance of female mentorship and how it influences your growth both personally and professionally.  Shelly will share her story of perseverance and strength and how the building of relationships led to the building brand partnerships, specifically with Pine-Sol and the Women Rise About It campaign.

Keynote Speakers
avatar for Shelly Ulaj

Shelly Ulaj

Founder and CEO, Women Empowered
Founded by Shelly Ulaj, Women Empowered is an organization that connects, educates and supports women of all ages and backgrounds, and inspires them to give back to their communities through mentorship, networking and volunteerism. Through her drive Shelly has nurtured a dream that is shaping lives. Women Empowered is built on a passion to inspire all women, and even in its infancy it has touched hundreds of members throughout Greater Los... Read More →


Saturday February 28, 2015 8:45am - 9:00am
Grand Ten Ballroom The LINE Hotel

9:00am

Morning Keynote Panel: The Next Level: How Influencers and Brands Connect
Learn to develop and foster the relationships that can take your business to the next level. In this panel, we'll have representatives from some of the top public relation firms discuss ways influencers can set the tone for mutually beneficial connections with brands. These professionals will explain how campaigns are created and how we, as social media influencers, can help achieve their goals while also advancing our own businesses.

**Note:  Full list of speakers on this panel not finalized yet** 

Moderators
avatar for Roxanna Sarmiento

Roxanna Sarmiento

Roxanna is the VP of Client Services and Business Development at Latina Bloggers Connect, where she combines her classical brand management skills with her social media expertise to help clients adapt their global strategies to Hispanic audiences online. She earned her MBA from the Darden Graduate School of Business at the University of Virginia and has been blogging since 2005.

Speakers
avatar for Jesus Chavez

Jesus Chavez

Jesus is the Sr. Vice President of the creator network for mitú network. Under this role, he leads mitú’s efforts in building the largest community of Latino digital influencers across the US and Latin America. Prior to mitú he spent almost 9 years w/ Univision, were he held multiple senior leadership roles running digital and broadcast operations.  | | Most recently, he ran digital for the Univision Television... Read More →
avatar for Holly Hamann

Holly Hamann

Holly Hamann is co-founder and CMO of TapInfluence, cloud-based software that automates the creation, management, and measurement of influencer marketing programs. She has helped launch six startups in the social, music, video, and entertainment space. She is a Board Member of the Deming Center for Entrepreneurship, American Marketing Association “Marketer of the Year” recipient, triathlete, and a contributing writer to Huffington... Read More →
avatar for Debra Hotaling

Debra Hotaling

Debra Hotaling leads Ford Motor Company's communications team in the western United States. Prior to her tenure with Ford, Hotaling was a partner with the public relations firm Fleishman-Hillard specializing in corporate reputation management. She also served as global co-chair for the organization's sustainability and renewable energy practice group. Earlier, Hotaling headed the communications team for LA-based... Read More →
avatar for Danica Kombol

Danica Kombol

Danica Kombol is the CEO of the Everywhere Agency, a leading social media marketing firm with Fortune 500 clients. She has a background as a media executive & TV producer working on such famed shows as SNL and Sesame Street. Her firm held the claim to fame as holding the Guinness World Record for the most socially networked message in #BeatCancer. She speaks frequently on social media and marketing and is passionately involved in numerous... Read More →
avatar for Hugo Perez

Hugo Perez

Executive Vice President, Global Content & Digital Innovation, Zeno Group
Hugo is a dedicated storyteller with flair, finding the compelling thread in brand stories that make consumer connections come to life. he is a lead creative strategist & counselor, guiding the development of groundbreaking programs that lead to sustained engagement, authentic connections, and increased brand recommendations. His efforts have earned Peabody, Beacon, Sabre, & Silver Anvils, and been featured on facebook studios. hugo is an... Read More →
avatar for Robins Santos

Robins Santos

Robin M. Santos has more than 16 years of experience developing and executing innovative, strategic and successful communications and marketing campaigns for consumer brands and national broadcast productions. She has won the PRWEEK Multi-Cultural Campaign of the Year for “Gracias Mama” for her work within the Hispanic PR division at the Clorox Company, where her brands encompass the entire Clorox Equity division and... Read More →
avatar for Susan Stipcianos

Susan Stipcianos

Susan is co-founder of The Dream Team Agency, a boutique public relations agency based in Miami. She began her career over 15 years ago at Univision and subsequently took on roles at Sony Music Latino, Universal Music Latino as Director of National Press and Television, and as Public Relations and Marketing Director for Ocean Drive en Español. Since 2006, she and her partner at The Dream Team Agency have been creating Hispanic marketing... Read More →


Saturday February 28, 2015 9:00am - 10:00am
Ten Grand Ballroom The LINE Hotel

10:00am

Suites Snack + Connect
Visit the Connection Suites for snacks and networking.

domain.me:  Suite 8A (8th floor)

Neutrogena:  Suite 1122

Crest:  Suite 1205

Pine-Sol:  Suite 1211

Saturday February 28, 2015 10:00am - 10:15am
Expo Hall + Suites The LINE Hotel

10:30am

Achieving Fashion Blog Success on a Budget
Budget and beauty are not mutually exclusive, and these fashion bloggers have mastered the equation of balancing the two. In this panel, come meet and hear from a few of our top Latina fashion bloggers on how they inspire their readership with on-trend fashion that doesn't break the bank. From thrifting for vintage clothes to creating new looks with old pieces, each of our fashion bloggers pride themselves on real-life looks that speak to their readership and their brand. Come learn tricks of the trade and how you can achieve fashion blog success on a budget.

Speakers
avatar for Kimberly Avalos

Kimberly Avalos

Kimberly is a 24-year-old Latina fashion lover, plus size blogger, and stylist who was born and raised in the beautiful San Fernando Valley. Growing up, she always felt comfort in fashion and to this day enjoys showing off her style through blogging, while showing other plus size babes that they can still dress up without breaking the bank, be confident, and have positive body image. Kimberly’s excited that plus size is taking over fashion... Read More →
avatar for Alejandra Ayala

Alejandra Ayala

Los Angeles based Latina blogger, Alejandra Ayala started her blogging & YouTube journey in 2013. Her blog, written in both Spanish and English,  is where she shares her passion for fashion, beauty and lifestyle. Aside from StyledbyAle.com, she also has a Spanish YouTube channel that has grown in the last six months from 4,000 subscribers (or “Chulas,” as she likes to call them) to now more than 50,000.
avatar for Claudia Garay

Claudia Garay

Claudia is very versatile when it comes to wardrobes–you can say her style is unique, ambitious, and full of confidence, as she enjoys taking risks. “Style just can’t be bought. Instead of shelling out entire paychecks on a pair of jeans, invest the time into your creative mind. Be your own fashionista! Be you! And save! That’s what this blog is about. Look lavishly on an affordable budget,” says Claudia in her... Read More →
avatar for Bertha Hidalgo

Bertha Hidalgo

Dr. Bertha Hidalgo created Chic in Academia in August of 2013. Her blog is an extension of her day-to-day life, featuring posts on ways to dress fashionably on a budget. She firmly believes that it should be socially acceptable for a woman to be both intelligent and fashionable, and that those two qualities should not be mutually exclusive. She strives to show the world that a woman can indeed be both, one outfit at a time, on... Read More →


Saturday February 28, 2015 10:30am - 11:45am
Ten Grand Ballroom 1 The LINE Hotel

10:30am

Growing Up With Mom Bloggers: A Panel On Growth and Focus
We've heard it a thousand times: Every mom has a blog! While that might be true, we understand why. Motherhood is a monumental part of a woman's life, and for these blogging panelists, the need to connect with like-minded moms prompted them to share their journey. But have you ever wondered what happens when the baby - and blog - grows up? Come hear from these veteran influencers as they discuss the future of their mom blogs and how they plan to evolve their business practices to serve a mature and focused mom reader.

Speakers
avatar for Vanessa Bell

Vanessa Bell

Vanessa Bell is the writer at De Su Mama, a parenting website documenting the legacy of multiracial motherhood. Through the examination of food traditions, multicultural identity and a lifestyle that embraces a purposed legacy, Vanessa has created a community of like-minded. | | De Su Mama has been recognized with awards by Latina Magazine, Babble, mom.me among others. Vanessa also writes for notable online publications, ehow.com and... Read More →
avatar for Betty Galván

Betty Galván

Betty Galván is a former teacher turned stay-at-home-mom, turned blogger and freelance writer. Her passion for writing stems from dreaming with books while growing up Mexican-American in Chicago’s South Side. Fate took her to NYC and then Asia. Influenced by different family lifestyles, natural beauty and fashion, everything had to be documented, and My Friend Betty Says was born. These days, Betty is also having a blast as part of... Read More →
avatar for Yolanda Machado

Yolanda Machado

Yolanda Machado is a full time blogger and freelance writer living in Los Angeles. Her blog Sassy Mama in L.A. has evolved from a top “mom” blog to an award-winning entertainment and lifestyle site for film, food, fun, family and travel. Her articles have appeared on Yahoo, Huffington Post, ABC News and more. She is a current contributor to latinamom.me, Babble, Momtastic, Popsugar Food and SheKnows. Yolanda is a wife and mom to one... Read More →
avatar for Silvia Martinez

Silvia Martinez

Silvia is founder and publisher of MamaLatinaTips.com, a Spanish-English blog that provides moms with information on topics of interest including food, parenting, beauty, fashion, entertainment, health, and more. She is also a partner of DisneylandiaAlDía.com, a Spanish blog about the Disneyland Resort in Anaheim. | | Silvia has worked with a variety of major brands and was named a Top Bloguera by LATISM in 2012, 2013 and 2014 and a Top... Read More →
avatar for María José Ovalle

María José Ovalle

María José Ovalle is a chilean mamá living in the Washington, DC area. She is a PR by profession and now blogs and manages social media accounts for various clients, while working as a local TV spokesperson and public speaker. She focuses on all things fashion, personal style, and beauty with a humorous and realistic approach to these and of course, motherhood. All women, especially mamás should look and feel their... Read More →


Saturday February 28, 2015 10:30am - 11:45am
Ten Grand Ballroom 2 The LINE Hotel

10:30am

Niche Monetization: Creative Business Models That Work
When it comes to monetizing food, craft and travel brands, this panel of social media experts have an array of experience. From flourishing freelance careers, nationally distributed products and book deals, our panel will share their first-hand transition from blog to brand. Learn their secrets to developing a unique voice and capitalizing on their expertise in creative ways - all while authentically serving their audience and staying true to what matters most to them.

Speakers
avatar for Carol Cain

Carol Cain

Carol Cain is a former PR Pro turned award-winning travel and food blogger. She enjoys sharing her adventures in the hopes of inspiring others to travel. | | Originally from Brooklyn, Carol has studied and lived abroad, experiences that have nourished her wanderlust and influenced her storytelling style. | | Carol has been featured in The New York Times and The New York Observer and is an Expedia Viewfinder blogger. She has shared her travel... Read More →
avatar for Kathy Cano-Murillo

Kathy Cano-Murillo

Kathy Cano-Murillo is a writer/novelist, artist, product designer and founder of the award-winning site, CraftyChica.com. Known for her glittery “Mexi-boho” style, she is a national spokesperson for iLoveToCreate, a creative influencer for Lowe’s, and has a product line in Michaels Stores. She is a former columnist for The Arizona Republic, and has authored nine books, two of them novels. She has been featured in The New York... Read More →
avatar for Carolyn Scott Hamilton

Carolyn Scott Hamilton

Carolyn Scott-Hamilton is the creator and host of The Healthy Voyager web series, site, and overall brand. An award-winning healthy, special diet and green living and travel expert, holistic nutritionist, plant-based vegan chef, best-selling cookbook author, media spokesperson, sought after speaker, consultant and television personality, Carolyn Scott-Hamilton is a respected figure in the world of healthy lifestyle and travel, as well as... Read More →


Saturday February 28, 2015 10:30am - 11:45am
Ten Grand Ballroom 3 The LINE Hotel

10:30am

Power Up Your Pinterest
Generate traffic, build community or access a new audience - Pinterest can do it all. If you wonder the best-practices to utilizing the tools of this mega-platform, you're in the right place. In this workshop, learn pro-tips to amplify your online presence while pinning.

Speakers
avatar for Cynthia Sánchez

Cynthia Sánchez

Cynthia is the CEO and founder of Oh So Pinteresting. She and her team work with businesses to create and implement Pinterest and social media solutions. Her clients range from small businesses to a Fortune 100 corporation. She is an international speaker, writer and podcaster. She has been featured by Social Media Examiner, the Huffington Post and Entrepreneur as a leading Pinterest expert.


Saturday February 28, 2015 10:30am - 11:45am
Studio 6-A The LINE Hotel

10:30am

Smartphone Photography Walking Workshop
***SIGN UP WAS FIRST COME, FIRST SERVE AND WAS SENT VIA EMAIL. THOSE SELECTED HAVE ALREADY BEEN NOTIFIED***

A picture's worth a thousand words - especially when it comes to micro-blogging. In this walking workshop through iconic, downtown Los Angeles, we'll learn photography tips that will inspire, convey and capture our stories... all from a smartphone.

Speakers
avatar for Dariela Cruz

Dariela Cruz

Dariela is an established graphic designer and blogger based in San Diego, California. She worked as a Junior Designer, Senior Designer and Art Director in the corporate world in Venezuela, Mexico City and Los Angeles for 15 years. She then co-founded DARI DESIGN STUDIO with her sister Dariana in 2010. | | Dariela has kept a personal bilingual (Spanish-English) blog Mami Talks since 2007, where she captures the family life, culture, and... Read More →
avatar for Rachel Matos

Rachel Matos

After graduating from the School of Visual Arts and pursuing graduate work in Modern Art at Columbia University, Rachel worked in the museum field for close to 17 yrs as a lecturer/education programs curator. The Guggenheim and The Met are just a few of the arts institutions Rachel worked for before moving west and collaborating with the Norton Simon and LACMA. Utilizing her background in audience development and engagement, Rachel is now the... Read More →


Saturday February 28, 2015 10:30am - 11:45am
TBA

11:45am

Break
Saturday February 28, 2015 11:45am - 12:00pm
TBA

12:00pm

The Beauty and Fashion of Monetization
Becoming a beauty or fashion maven that stands out from the crowd and helps others find their inner and outer beauty is a huge task. Learning to monetize that earned platform? Huge! On this panel, we'll hear from women who capitalize on their love of fashion and beauty, while inspiring others to feel beautiful too. They'll discuss their expert tips to creating a unique style and voice, as well as ideas for turning your passion into a business.

Speakers
avatar for Adriana Castro

Adriana Castro

Award-winning designer, style trendsetter, beauty expert, known for making a leap in the fashion world and her impeccable style, founder of El Diario de la Moda. Adriana frequently contributes on the latest style trends on Univisión, recently named CARESS® FABULISTA together with multiplatinum superstarKelly Rowland. Being at the forefront of fashion, she loves all things style & beauty AND sharesher fashion/beauty diary on her sit... Read More →
avatar for Melissa Flores

Melissa Flores

Melissa Flores is the creator of the beauty & lifestyle website SuperGlamNews.com. The blog started as a place where she could share product reviews and discuss new trends and news within the beauty industry. Today the website still features the same content including fashion, event coverage and celebrity interviews. Melissa also started a YouTube channel as an additional way to connect with readers and now viewers.
avatar for Katherine Lauren

Katherine Lauren

Inspired by Coco Chanel’s quote “Life is a fashion show and the world is your runway”, Katherine created a Life & Style blog that empowers the fierce super models in all of us. On the Kattwalk is a blogazine that aims to to build others up, especially women, through fashion, beauty and realistic health tips. Within each post are fun videos that set the tone, encourage conversations and bring the post to life. This is one... Read More →
avatar for Nashelly Messina

Nashelly Messina

Nashelly Messina is the face behind Fabulatina.com, a personal style blog covering fashion and beauty content. Before launching her blog she worked for L’Oréal Paris overseeing branded content, alliances, events & philanthropy. She’s partnered with Target, Piperlime & Univision and has been featured in People Style Watch, People en Español, Cosmo For Latinas, Glam Belleza Latina and Siempre Mujer. She splits... Read More →


Saturday February 28, 2015 12:00pm - 1:15pm
Ten Grand Ballroom 1 The LINE Hotel

12:00pm

Top Influencers Share Secrets for Building Traffic And Community
What does it really mean to be a social media influencer? For these powerhouse bloggers, the true value of influence is the ability to engage with their fast-growing communities. From generating traffic and managing communities, these bloggers will discuss their approach to building collaborative blogs that provide authentic, relevant and valued resources to their community members.

Speakers
avatar for Yvonne Condes

Yvonne Condes

Yvonne is one of the co-founders behind MomsLA, a go-to blog for moms in Los Angeles that includes everything from public and private schools to local politics, parenting styles, blended families, healthy eating, home cooking, travel, and fitness. MomsLA was chosen one of the best local blogs by CBS Los Angeles and one of Mom.me’s top 50 Mom Bloggers. Yvonne has been interviewed by USA Today and National Public Radio, and her articles... Read More →
avatar for Stacey Ferguson

Stacey Ferguson

Stacey Ferguson is a social media trailblazer and digital community leader. As the chief curator of the Be Blogalicious community and conferences celebrating diversity among women in social media, and Founder of Justice Fergie Lifestyle Media, she combines media, publishing, consulting and events to inspire multicultural women to create digital brands. Stacey is an award-winning creative entrepreneur, blogger, event producer, media personality... Read More →
avatar for Monique Frausto

Monique Frausto

Monique Frausto is a full-time blogger and freelance writer living in Los Angeles. In 2008, she created Blogs by Latinas, a blog directory specifically for Latina bloggers. She is also the founder of Curves and Chaos, a plus-size fashion, beauty and lifestyle blog. She has been featured in Latina Magazine, Hispanic Business Magazine, Fox News Latino, and various web sites.
avatar for Ana Villegas

Ana Villegas

Ana graduated from the Cinematic Arts program at USC in 2000. Ana was named one of the five most influential Mexican women and online moms by MSN Prodigy (Microsoft) in 2014 and was part of their “Digital Divas” movement. She recently signed a contract with Invent MX, a company affiliated with Excélsior and Imagen, to create YouTube videos about maternity for a larger audience. She achieved 115k+ Facebook followers in under a... Read More →


Saturday February 28, 2015 12:00pm - 1:15pm
Ten Grand Ballroom 3 The LINE Hotel

12:00pm

Podcasting 101: Connect with Your Fans, Spread Your Message, and Build Your Brand through Audio
If you've wonder how to start a successful podcast - one that will further connect you with your current readership while expanding your message to new audiences - you've come to the right workshop. By using your voice, language and culture, the ability to express your passion is multiplied. Our workshop leaders will introduce you to some of the best practices and methods to creating a podcast that will impact your business, while also answering questions on how they got started in this Podcasting 101 workshop.

Speakers
avatar for Laura Elgueta Sánchez

Laura Elgueta Sánchez

A Latina entrepreneur, blogger and podcaster, Laura is trying to help Hispanics “Latinize” the digital world. She focuses on Latino entrepreneurs and small business owners, their journeys and how they’ve used social media to further their businesses. Laura was a speaker at Podcast Florida Event and has been featured in Huffington Post, Entrepreneur.com & South Florida Business Journal. She’s also Co-organizer of the... Read More →
avatar for Marie Segares

Marie Segares

Marie Segares is a crochet and knitting blogger, designer, teacher, podcaster, and small business consultant. She shares free crochet patterns, crochet and knitting book and product reviews, and her crafty adventures on the Underground Crafter blog. Marie also hosts the Creative Yarn Entrepreneur Show, a weekly podcast filled with great ideas for launching, managing, and evolving your yarn-related business.


Saturday February 28, 2015 12:00pm - 1:15pm
Ten Grand Ballroom 2 The LINE Hotel

12:00pm

SEO Success from the Start
From how people use the web, to how Google ranks pages, to what resonates with your readers, everything is changing. In this presentation, we'll deep dive into what really works to drive traffic, rankings, branding, and conversions.

Speakers
avatar for Maura Wall Hernandez

Maura Wall Hernandez

Maura Wall Hernandez is the Los Angeles-based editor of latinamom.me, a lifestyle and parenting site for Latina moms, and author of the award-winning food and travel blog, The Other Side of The Tortilla. As a journalist, Maura has diverse experience working in business and lifestyle magazines, newspaper and online media. She holds a master’s degree in journalism and has spoken at local and national-level conferences on the topics of... Read More →
avatar for Yoly Mason

Yoly Mason

Yoly Mason wants to live in a world where Latinas can enjoy an abundant life with a small budget, live the entrepreneurial dream and where being in debt is as out of style as the rotary phone. When she’s not thinking of blogging + SEO, partnering with brands and mentoring clients, you can find her in the kitchen developing new flavors for her green smoothies obsession. Explore how to enjoy an abundant life in creative ways at SavvyMujer.com... Read More →


Saturday February 28, 2015 12:00pm - 1:15pm
Studio 6-A The LINE Hotel

1:30pm

Lunch
Saturday February 28, 2015 1:30pm - 2:30pm
Shatto Ballroom The LINE Hotel

2:30pm

Suites Snack + Connect
Visit the Connection Suites for snacks and networking.

domain.me:  Suite 8A (8th floor)

Neutrogena:  Suite 1122

Crest:  Suite 1205

Pine-Sol:  Suite 1211

Saturday February 28, 2015 2:30pm - 3:15pm
Expo Hall + Suites The LINE Hotel

3:30pm

#WeAllGrow Storytellers, presented by VIVE MEJOR
Moderated by master storyteller, Kathy Cano-Murillo, be prepared to laugh, cry and grow as we honor some of the most captivating stories among us. Presented by VIVE MEJOR, don't miss the inaugural #WeAllGrow Storytellers event.

Moderators
avatar for Kathy Cano-Murillo

Kathy Cano-Murillo

Kathy Cano-Murillo is a writer/novelist, artist, product designer and founder of the award-winning site, CraftyChica.com. Known for her glittery “Mexi-boho” style, she is a national spokesperson for iLoveToCreate, a creative influencer for Lowe’s, and has a product line in Michaels Stores. She is a former columnist for The Arizona Republic, and has authored nine books, two of them novels. She has been featured in The New York... Read More →

Speakers
avatar for Carol Cain

Carol Cain

Carol Cain is a former PR Pro turned award-winning travel and food blogger. She enjoys sharing her adventures in the hopes of inspiring others to travel. | | Originally from Brooklyn, Carol has studied and lived abroad, experiences that have nourished her wanderlust and influenced her storytelling style. | | Carol has been featured in The New York Times and The New York Observer and is an Expedia Viewfinder blogger. She has shared her travel... Read More →
avatar for Ana Cruz

Ana Cruz

Ana Cruz is co host of KMVK’s Morning Show. Ana is a proud and self motivated single mother of only child Caleb. Her many dedicated listeners and fans hold her on a high pedestal for all she stands for as a mother and community advocate. | | Cruz has been awarded and recognized by many local charities and women’s advocate groups for her contribution and commitments to the community in Dallas and Fort Worth. | | Her passion for making... Read More →
avatar for Jeannette Kaplun

Jeannette Kaplun

An award-winning journalist and TV personality, Jeannette Kaplun has successfully managed to forge a multimedia career in both English and Spanish as a lifestyle expert and internationally recognized parenting writer. Born in El Paso, Texas and raised in Chile, Jeannette’s the founder of bilingual platform Hispana Global, where she shares tips about parenting, travel, social good and more. She lives in Miami with her husband and two... Read More →
avatar for Lorraine C. Ladish

Lorraine C. Ladish

Lorraine C. Ladish is the founder of VivaFifty.com, a bilingual and multicultural website that celebrates being 50+. She is also the author of 17 books, a writer, blogger and editor. Lorraine is the former Editor-in-Chief of Mamiverse.com, an award-winning online hub for moms. She has contributed to LatinaMom.me, People en Español, NBC Latino, Babycenter, cafe mom and Redbook, among others and is an independent commentator on CNNe. She... Read More →
avatar for Claudya Martinez

Claudya Martinez

Claudya Martinez is a San Francisco Bay Area Latina who caught the blogging bug and started writing her award winning blog, Unknown Mami, in 2009 shortly after becoming a mother. She has a wicked sense of humor that finds its way into most of her pieces.
avatar for Astrid Rivera

Astrid Rivera

Astrid Rivera is a bilingual journalist and multimedia content creator with more than 7 years experience covering high profile cases, lifestyle, entertainment, fashion and beauty. Rivera is the creator and managing editor for www.latinblah.com a digital platform about anything and everything. In latinblah.com she has secured exclusive interviews with Walter Mercado, Ricky Martin, Pierce Brosnan, Eva Longoria, Kellan Lutz, Diego Luna & former... Read More →



Saturday February 28, 2015 3:30pm - 5:15pm
Shatto Ballroom The LINE Hotel

6:00pm

Sunset Fiesta
As the sun sets on our time together, we invite you to una fiesta! When one grows, we all grow. Now that's something to celebrate.

Saturday February 28, 2015 6:00pm - 7:00pm
Pool Deck The LINE Hotel